The moment you enter the Peach Mango Pie-themed room, you’ll feel like you’ve stepped into a pie heaven. The entrance shows a peach and mango field filled with giant orange and yellow fruits—perfect for a playful photo op. Inside, you’ll find colorful pie-inspired visuals and elements designed to delight any fruit or dessert lover.

The FCBAI Bakery Fair is back, and this year, the theme "RISE and Shine" couldn't be more fitting with thousands of bakers from different parts of the world flocked to the World Trade Center for a 3-day baking exhibit.

This year's fair is a celebration of resilience and innovation in the baking industry, a testament to the bakers who have weathered challenges and emerged stronger. URC Flour Brand Ambassador Chef Aileen Asilom more popularly known as Chef Ai, graced this year’s Bakery Fair and led the bakery demonstration at the URC Flour booth.

Chef Aileen’s story is one of inspiration. From her modest beginnings, fueled by a deep love for baking, she has risen to become a respected figure, known for her dedication to sharing her knowledge and empowering fellow bakers. Her journey resonates with many, making her the perfect face for URC Flour, a brand committed to providing quality ingredients for every baker's dream.

URC Flour’s booth concept “SIKAT” reinforced the RISE and SHINE theme of this year's Bakery Fair. Chef Ai’s path to being a successful baker is a story itself of passion and perseverance.

 

Step 1: Choose your main.
Kick things off with one of these all-time favorites:

• Combo A (P78) - Jolly Spaghetti, 1-pc. Burger Steak, or Yumburger
• Combo B (P88) - Jolly Hotdog, Cheesy Yumburger, Crunchy Chicken Sandwich, or 4-pc. Chicken Nuggets with Dip

Step 2: Choose your side.
Complete your meal with one of these well-loved options:

• Coke Float, Peach Mango Pie, Jolly Crispy Fries, Pineapple Juice, Choco Sundae, or Iced Latte

And don’t forget the newest star of the menu—the on-the-go offering, Jollibee Chicken Nuggets! Crispy on the outside, juicy on the inside, and can be enjoyed with dips like BBQ ketchup, ranch, or sriracha mayo.

Standing the test of time, the Chickenjoyest experience has truly solidified its place as the ultimate symbol of Filipino family bonding, where each bite brings out the biggest smiles, the loudest laughter, and the warmest most heartfelt connections.

Even amidst life's challenges and the hustle of daily routines, sharing Chickenjoy with loved ones continues to rekindle that unique sense of joy among those you cherish most.

Moving into 2025, Jollibee seeks to spread even more joy across households, as Chickenjoy not only satisfies cravings with its unparalleled taste, but also elevates family moments to unforgettable experiences and memories.

“Every heartwarming memory created around the Chickenjoyest family-bonding reaffirms Jollibee as the family's choice, making each meal special with our superior taste, value, and the irreplaceable joy that only Chickenjoy can deliver,” said Luis V. Berba, Marketing Director for Masterbrand and Chicken. "We are deeply grateful and honored to be a major part of countless family gatherings in the Philippines, and even around the world, bringing joy and creating lasting memories with every serving. Every family’s joy is our own joy."

As Jollibee continues to serve more and more customers, Chickenjoy remains a classic staple, proving once again why Jollibee is the most beloved fried chicken brand in the Philippines.

Jollibee invites all families to come together and celebrate life and love by visiting their nearest Jollibee store.









Experience the best-tasting and biggest Chickenjoy now, as the Chickenjoyest is also available for delivery via the Jollibee Delivery App, JollibeeDelivery.com, #87000, GrabFood, and foodpanda, as well as in Drive-Thru and Take Out.

 

Manila, Philippines – October 1, 2024 – Jollibee is bringing more joy to the table with their Jolly Sweet Treats: the favorite Peach Mango Pie, mood-boosting Iced Mocha, and the NEW Cookies & Cream Sundae! Whether you're celebrating milestones or simply looking to make your favorite meals even more special, the Jolly Sweet Treats are here to sweeten your day!

The Cookies & Cream Sundae is Jollibee’s newest dessert offering, their creamy vanilla soft-serve topped with crushed OREO® cookies and indulgent chocolate shell coating, making it a sweet way to end your meal.

The Jolly Sweet Treats lineup also includes the freshly brewed Iced Mocha—the ideal pick-me-up for coffee lovers, made with 100% Arabica beans and blended with rich chocolate flavor—and the Peach Mango Pie, the classic favorite that’s oozing with a deliciously-sweet mix of real peach and mango filling packed in Jollibee’s signature sweet-salty crust.

“What’s even sweeter than acing that project or meeting a deadline? Treating yourself to a well-deserved joyful meal, of course! At Jollibee, we believe in celebrating wins, and the Jolly Sweet Treats add that extra-rewarding factor to our jolly offerings,” said Pam Reyes, Jollibee Philippines’ Assistant Vice President for Handhelds. “Whether you’re enjoying the NEW Cookies & Cream Sundae, biting into the sweet-salty crust of Peach Mango Pie, or savoring the rich chocolate flavors of our Iced Mocha, the Jolly Sweet Treats transform an already-joyful meal into an even more delightful experience that’s sure to satisfy your sweet tooth."

With the festive ‘ber months upon us, there’s no better time to embrace all the hard work you’ve put in this year. Treat yourself to something indulgent—you’ve earned it! Jolly Sweet Treats adds more joy to every meal, turning everyday moments into sweet celebrations.

Head to your nearest Jollibee and elevate your everyday meals with any of the Jolly Sweet Treats via dine-in, take-out, or drive-thru, with prices starting at P40. You can also have it delivered via the Jollibee App, JollibeeDelivery.com, #87000, GrabFood, and Foodpanda!

For all the latest updates, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on X, Instagram, and TikTok.

 

Customers have more reasons to love Jollibee’s Peach Mango Pie—it now has an improved pie filling recipe AND is even more affordable!

You heard it right—Jollibee's Peach Mango Pie has just gotten better, both in taste and affordability. The price for a regular solo order has been reduced from P45 to P40, offering higher value for money!

The taste is anything but compromised—the well-loved pie now features an improved recipe, boasting of more real peach and mango bits in every pie, making it chunkier than their previous recipe. Oozing with this delicious fruit filling, it’s packed in Jollibee’s sweet-salty signature crust, making it a uniquely irresistible combination.

This product improvement reflects Jollibee’s ongoing commitment to customer satisfaction. “We’re thrilled to present our improved Peach Mango Pie, which is sure to enhance one’s overall taste experience. With a chunkier peach mango filling and a price rollback, it’s our way of giving back to our customers for their unwavering support and ensuring they enjoy twice the delight in every bite of their beloved Peach Mango Pie," said Pam Reyes, AVP for Jollibee Handhelds.

Indulge in the crispy burst of peach mango goodness for only P40 or opt for even more goodness with the large Peach Mango Pie solo at P60.

Head to your nearest Jollibee and rediscover your favorite dessert pie via dine-in, take-out, or drive-thru. You can also have it delivered via the Jollibee App, JollibeeDelivery.com, #87000, GrabFood, and Foodpanda.

For all the latest updates, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.

 

It’s official! Jollibee’s Cheesy Yumburger has once again taken the fast-food scene by storm, now championed by the rising P-Pop group, BINI. 

Dubbed as the cheesiest, beefiest, and best-tasting cheeseburger by the trending OPM sensation, it's not just about flavor; it’s about a lifestyle choice that keeps up with today's generation, one that never settles for less than the best. It's about being at the top of their game, something that Jollibee and BINI always strive to be.

Double the Patty, Double the Joy

The Cheesy Yumburger isn't your average cheeseburger. Its secret? A perfectly seasoned beef patty paired with a creamy slice of cheese, hugged by soft and fresh buns. 

It’s this simple yet timeless combination that makes the Cheesy Yumburger a standout—a cheeseburger that’s all about hitting the right notes of taste and satisfaction.

Best of all, Jollibee is now introducing the Double Cheesy Yumburger, the same Cheesy Yumburger you know and love, but double the patties, double the cheese and of course, double its signature dressing.

BINI’s Beat: Singing Praises for the Best

"Wala talagang tatalo sa Cheesy Yumburger, ever since bata pa kami, special talaga ito para sa’min," shares BINI Maloi, one of the electrifying voices of BINI. "It’s like finding the perfect beat to our song—it just clicks. As performers, sa mga recording, live performances or even during the song-writing process, nakakatulong talaga kung may masarap na meal to fuel the creative process. The Cheesy Yumburger is just the perfect meal for that. This isn’t just any cheeseburger; it’s a taste of what being young and joyful is all about."

“And ngayon, may Double Cheesy Yumburger na! For sure, dahil diyan, mas magiging ganado kami gumawa ng bagong songs and dance moves para sa mga Blooms!” added BINI Sheena.

Join the Cheesy Yumburger Movement

This is not just about enjoying a meal; it's about being part of a movement that celebrates top-tier quality and the joy of living in the moment. The Cheesy Yumburger invites everyone to be part of this delicious revolution, where every bite is a statement of choosing only the best.

"So tara na, mga Blooms! Enjoy natin yung Cheesy Yumburger, the best cheeseburger out there," invites BINI Mikha. "It’s more than just eating; it’s about the full experience, it's about celebrating what tastes right and feels right."

Available nationwide, the Cheesy Yumburger is ready to cater to your cravings whether you’re dining in, taking out, or ordering from your favorite delivery app. You can enjoy the Cheesy Yumburger Solo for only P65 and the Double Cheesy Yumburger Solo for only P124 Don't miss out on the cheesiest, beefiest, best-tasting burger in town—find out why it's still undeniably the food sensation everyone is talking about!

Join the conversation and keep up with the latest from Jollibee on Facebook, Instagram, Twitter, and TikTok. Get ready to be part of something big—taste the burger that’s still the #1 standard in flavor!

 

[Manila, Philippines] – Get ready, Blooms and burger lovers! Jollibee, the #1 chart-leader in Filipino fast food, is thrilled to announce the 8-member girl group and rising P-Pop sensation, BINI, as its latest brand ambassadors. Known for their electrifying energy and authentic vibe representing today's generation, BINI is set to bring a fresh flair to Jollibee as the new faces behind the Cheesy Yumburger.

BINI: Bringing P-Pop to Jollibee’s Cheesy Yumburger

Since their explosive debut, BINI has quickly captured hearts and playlists with their infectious tunes, viral dances, and empowering messages. Now, they're ready to conquer taste buds with Jollibee, infusing the fast food brand with their own signature style. Their mission? To share their love for the brand and its cheesiest, beefiest, best-tasting Cheesy Yumburger, which is without a doubt a must-try for everyone who craves a blend of top-notch cheesy and beefy taste.

It’s All About the Vibe

The holidays are a time for laughter, family, and making cherished memories. Unwrap the priceless gift of togetherness with your loved ones with a Locavore handaan, beautifully reinventing your classic Noche Buena favorites with their expanded menu and branch-exclusive dishes.

Filipinos have a deep love for Christmas traditions, and coming together to dine during the season. Remember Noche Buenas at home? And putting up your parol as early as September? Locavore takes this love for the holidays and complements it with their specially crafted menu that whisks you back in time to relive the warmth and nostalgia of at-home handaans with time-honored favorites.

“At Locavore, we believe that good food brings people together, and great food makes the experience more intimate and enjoyable. That’s why we made our holiday specials - It's our way of sharing the joy and warmth of this season with our valued patrons,” said Mikel Zaguirre, Chef and Locavore Co-founder.

“It’s all about good food and good company,” he added.

Locavore precisely knows how important sharing a moment with your loved ones is. The modern Filipino restaurant complements these intimate and enjoyable moments with the right food selection. This Christmas, treat the Family to a Gourmet Filipino Noche Buena with classic dishes that everyone will love.

Explore together Locavore’s Estancia-exclusive menu, which features a larger selection of dishes and drinks for the modern palate. Indulge in the succulent Bulalo Pintxos and Bistek Pintxos, both served with housemade Bagnet Chips paired with spiced vinegar for an irresistibly crispy and zesty delight that even the kids will love!

For a dish that really wows, bring out the Bagnet Buro Mustasa, a roasted bone marrow favorite that has been making rounds online. Mixed with pickled Labanos and Pares Jam, its succulent and tangy flavors and camera-perfect plating make it a crowd favorite.

Bistek Pintxos

Bagnet Buro Mustasa

Bulalo Pintxos

For the titas and titos at the table, try out Locavore’s new gin-based fruity cocktails - the Hardin, Albularyo, Diwata, and Balakyot ni Paloma - Filipino fusions made to have you dancing the night away. For an extra kick, try the hottest Antibayotiko, made with a chili-infused Cazadores Reposado with smoked rock salt, or the Melona high ball, a vodka-based spritzer.

“We wanted to ensure that there's something for everyone, a variety of tastes and textures that can be shared and savored with family and friends. We believe that great food has the power to bring people closer, to create lasting memories, and this Christmas, we wanted to be a part of those memories in a big way," said Zaguirre.

Locavore’s expanded menu is currently only available at the Estancia branch but will soon be served at Locavore BGC, Eastwood, and S Maison branches - making it even easier to share moments of joy with your loved ones.

There's no better way to bring the family together than good food and laughter. Gift your loved one the gift of togetherness by celebrating together at the following Locavore branches: Brixton Barrio Kapitolyo in Pasig, Forbestown in Taguig, Valero St. in Makati, S Maison in the MOA Complex, Pasay, Eastwood Mall in Quezon City, SM City Bacoor, and Estancia Mall in Pasig. Eager diners looking for convenience can also order their favorite Locavore dishes through Grab Food and Pickaroo.